Virgo de Novo - True Tone Dark Purple Toning Shampoo Tones Dark Yellow Tones, Moisturizes, Brightens Lightened & Natural Blonde

True Tone Dark Purple Toning Shampoo creates Cooler Tones, Icy Blondes, and will Banish Yellow/Dark-Yellow Tones. Our product Works instantly for immediate toning. Tone at home to maintain that just left the salon color tone. Helps to minimize the new re-growth demarcation line that occurs between salon appointments. Toning lasts approximately 3-5 shampoo cycles. If styling products are in hair, it is recommended to shampoo before using True Tone shampoos to remove styling products. This allows the pigment/toning to provide maximum toning. Free of sulfates, sodium chloride, and parabens.